caroline jaffe-pickett

December Newsletter

Carrie Freelance
 

 
  • Writer
  • Editor
  • Communications Specialist
  • Integrated Content Management

    How will your potential clients understand what you do if your message and your communications aren't clear? I help organize, clarify, and streamline your communications so you can grow your business, and save time and money.


Video Introduction


Click on my photo for an overview video on how
I can help you improve your communications

 

Published Article Samples

Women Entrepreneurs
Succeed in the Healthy Beverages Industry
Bay Area Business Woman


  

           

High School students overcome challenges to get on the fast track to college
Cal State San Marcos alumni magazine

 



My Portfolio of Selected Articles

Archives of All Articles by Topic

Profile of artist and entrepreneur Hannah Stouffer
Bay Area Business Woman



                                                                                                         

New! Feature on 6th Annual Biodiesel
Fuel Conference in San Francisco
February 2009
Bay Area Business Woman

10-Point Checklist for Hiring a Consultant Like Me


Before hiring a writer, editor, or communications consultant, there are specific criteria you should be sure are in place before proceeding so you can be sure you have a positive experience and that you will get the results you want.  Here are a few of the essential factors to keep in mind. Be sure the consultant:

  1. Has testimonials clearly posted on their web site
  2. Offers a consultation before beginning any work and listens to what you want
  3. Offers a clear written proposal and agreement that spells out the terms and specifics of the work that will be done, including the time frame, pricing, etc.
  4. Has had previous experience in the kind of work you want done, such as publishing credits, editing experience, interviewing experience, etc.
  5. Shows interest and enthusiasm about your project
  6. Can ensure confidentiality and sensitivity in dealing with any organizational issues
  7. Communicates clearly about any background information and resources they might need from you in order to complete the project successfully
  8. Demonstrates the ability to be detail oriented and to follow up on all relevant aspects of the project
  9. Demonstrates a familiarity with your business and that of your competitors, or a strong willingness to conduct the research necessary to obtain this knowledge
  10. Suggests a communications plan for touching base throughout the length of the project, and establishes with you a designated point person for the project